Information previously gathered for other purposes than the problem or issue under study is _____.
A)primary data
B)syndicated data
C)secondary data
D)a marketing research system

Question

Quizplus · Accepted Answer

Secondary data refers to information that has been previously gathered for reasons other than the specific research problem or issue at hand. This data can be obtained from internal company sources, public sources, research reports, and industry publications.

Information Previously Gathered for Other Purposes Than the Problem or Issue