If a wide retail assortment enables customers to undertake one-stop shopping,what is the benefit of a deep assortment?
A)less likelihood of having national brands
B)ample selection within a product category
C)quantity discounts on purchases
D)meeting family members' needs

Question

Quizplus · Accepted Answer

A deep assortment means having a large variety of options within a specific product category, which benefits customers by allowing them to choose the exact product that meets their needs and preferences. This can lead to greater customer satisfaction and increased loyalty.

If a Wide Retail Assortment Enables Customers to Undertake One-Stop