A retailer's selling to consumers via store,catalog,and the Web illustrates _____.
A)selective distribution
B)impulse purchasing
C)intensive distribution
D)multi-channel retailing

Question

Quizplus · Accepted Answer

Multi-channel retailing refers to the practice of using multiple channels to reach consumers, including in-store, catalog, and online sales. This allows retailers to provide a seamless shopping experience across channels and reach a broader audience. Selective distribution refers to limiting the number of retailers who sell a particular product, intensive distribution refers to making a product available in as many locations as possible, and impulse purchasing refers to buying a product on a whim without much prior thought or consideration.

A Retailer's Selling to Consumers Via Store,catalog,and the Web Illustrates