OfficeMax,a retailer of office supplies,is selling a point-and-shoot digital camera,the printer and software needed to print photographs,and a starter package of photograph paper for $230.If purchased separately,the items would cost a total of $250.What has OfficeMax used?

Question

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OfficeMax has used price bundling, which is the practice of offering multiple products or services as a package deal for a lower price than they would cost separately. By offering a bundle of a digital camera, printer, software, and photo paper at a discounted price, OfficeMax is encouraging customers to purchase multiple items at once, which can increase overall sales and revenue.

OfficeMax,a Retailer of Office Supplies,is Selling a Point-And-Shoot Digital Camera,the