AutoFry is the leading manufacturer of ventless deep fryers for supermarket deli and food service operations.It has developed a new high-capacity fryer.The company has decided to purchase a mailing list of thousands of food service managers and to send out brochures with a detachable card that the managers can use to request more information.What is AutoFry involved in?

Question

Quizplus · Accepted Answer

AutoFry is involved in lead generation, as they are purchasing a mailing list and sending out brochures to generate interest and inquiries from potential customers.

AutoFry Is the Leading Manufacturer of Ventless Deep Fryers for Supermarket