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Companies Wanting to Sell to Overseas Markets Are More Likely

Question 84

Multiple Choice

Companies wanting to sell to overseas markets are more likely to succeed with their own company-controlled sales force,rather than foreign intermediaries,when all of the following conditions are present EXCEPT which one?


A) Close competitors have set up their own direct distribution channels.
B) Few legal restrictions constrain direct foreign investment.
C) The product category is relatively mature and the products are standardized.
D) The company already has experienced salespeople and an established distribution channel in the foreign country.

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