There are fewer problems caused by which service characteristics when the service being purchased requires little interaction between the service personnel and the customer?

Question

Quizplus · Accepted Answer

Heterogeneity refers to variability in the quality of service due to differences in the performance of service providers or customers. When the service being purchased requires little interaction between the service personnel and the customer, there are fewer opportunities for such variability to occur. Therefore, heterogeneity is less of a problem in this context. The other service characteristics listed (instability, inseparability, perishability) may still be relevant depending on the specifics of the service being purchased.

There Are Fewer Problems Caused by Which Service Characteristics When