Irwin was initially excited about his new career sales rep position with Forever Memorials.He soon began to recognize,however,that his work was really cut out for him.Selling tombstones (memorials or monuments)was tough work.What category of product was Irwin selling?

Question

Quizplus · Accepted Answer

Tombstones, or memorials, are considered unsought goods because they are products that consumers do not think about buying until they are needed, often due to specific circumstances such as a death. These items are not purchased on impulse or with much enthusiasm but out of necessity.

Irwin Was Initially Excited About His New Career Sales Rep