Jeison's purchase behaviour is influenced by his love of mountain bike riding,his fascination with extreme sports,his interest in rap music,and his belief that politics is for old people.All of these things are part of which personal influence on the consumer decision-making process?

Question

Quizplus · Accepted Answer

Jeison's love of mountain bike riding, his fascination with extreme sports, his interest in rap music, and his belief that politics is for old people are all related to his lifestyle. Lifestyle refers to how a person lives and spends their time, as well as their values and interests. Jeison's lifestyle influences his purchase behavior because he is more likely to buy products that align with his interests and values.

Jeison's Purchase Behaviour Is Influenced by His Love of Mountain