The marketing concept stresses that the social and economic justification for an organization's existence is the satisfaction of customer needs and wants while doing which of the following?
A) simultaneously meeting organization objectives
B) applying scientific management techniques to improve efficiency
C) producing a good or service at the lowest possible cost
D) constantly increasing sales volumes
Correct Answer:
Verified
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Q34: What does achieving a market orientation involve?
A)
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Q37: What does the marketing concept involve?
A) selling
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