A company decides to expand its business operations overseas. It plans to enter Asia first, followed by Europe and then Africa. This type of planning is an example of which of the following aspects of business strategy?
A) economic logic
B) arenas
C) vehicles
D) staging

Question

Quizplus · Accepted Answer

This planning is an example of staging, which involves sequencing and prioritizing the entry into different markets or geographic locations. The company has planned to enter Asia first, followed by Europe and then Africa, indicating a staged approach to international expansion. Economic logic refers to the way a company creates value and earns returns on its investments, arenas refer to the different markets or customer segments the company competes in, and vehicles refer to the means by which the company enters a market or geographic location.

A Company Decides to Expand Its Business Operations Overseas