What level of bargaining power do consumers have when the products being purchased are standard or undifferentiated?
A) marginal
B) low
C) high
D) negative
E) not necessary

Question

Quizplus · Accepted Answer

Consumers have high bargaining power when products are standard or undifferentiated because they can easily switch to other suppliers without incurring significant costs.

What Level of Bargaining Power Do Consumers Have When the Products