Which of these examples of a mission statement's focus area is not effective?
A) AT&T focuses on communication rather than telephones.
B) Exxon/Mobil focuses on oil and gas rather than energy.
C) Union Pacific focuses on transportation rather than railroads.
D) Universal Studios focuses on entertainment rather than movies.
E) Starbucks focuses on the café experience rather than coffee
Correct Answer:
Verified
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