After carefully weighing available alternatives, Penelope made a difficult decision to buy a Honda Fit. According to cognitive dissonance theory, after making the purchase, she will _____.

Question

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According to cognitive dissonance theory, after making a difficult decision, individuals tend to experience a sense of discomfort or dissonance. To alleviate this dissonance, they will try to justify their decision by emphasizing the positive aspects of the chosen option and downplaying the positive aspects of the options not chosen. Therefore, Penelope is likely to become even more committed to her choice of the Honda Fit to reduce any dissonance she may feel.

After Carefully Weighing Available Alternatives, Penelope Made a Difficult Decision