All of the following are goals of green marketing except
A) making the work force match the population in terms of diversity.
B) eliminating the concept of waste.
C) reinventing the concept of a product.
D) making prices reflect the cost.
E) making environmentalism profitable.

Question

Quizplus · Accepted Answer

Making the workforce match the population in terms of diversity is not a goal of green marketing. Green marketing is focused on promoting environmentally friendly products and practices, making prices reflect the true cost of production, eliminating waste, and reinventing the concept of a product to be more sustainable and eco-friendly. While diversity and social responsibility may be important aspects of a company's overall mission, they are not specific goals of green marketing.

All of the Following Are Goals of Green Marketing Except