Advertising campaign objectives that are aimed at making customers' attitudes more favorable are stated in ____ terms.

Name: Advertising campaign objectives that are aimed at making customers' attitudes more favorable are stated in ____ terms.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Advertising campaign objectives aimed at making customers' attitudes more favorable are typically stated in communication terms, as they are focusing on changing customers' perceptions and opinions rather than driving immediate sales or demand.

Advertising Campaign Objectives That Are Aimed at Making Customers' Attitudes