Perry Supply's sales and sales force have continued to expand. Now, the firm plans to add a fleet of company cars as part of its sales compensation package. For Perry Supply, these vehicles would represent a ____ purchase.
A) modified rebuy
B) straight rebuy
C) new task
D) reevaluated
E) repetitive

Question

Quizplus · Accepted Answer

Adding a fleet of company cars to the sales compensation package is a new task purchase as this is a completely new purchase that the firm has never made before.

Perry Supply's Sales and Sales Force Have Continued to Expand