What are the four major categories of factors that influence business buying decisions?
A)Environmental,organizational,interpersonal,and individual
B)Environmental,organizational,psychological,and individual
C)Environmental,psychological,individual,and technological
D)Technological,organizational,environmental,and interpersonal
E)Environmental,organizational,technological,and individual

Question

Quizplus · Accepted Answer

The four major categories of factors that influence business buying decisions are environmental, organizational, interpersonal, and individual. These categories encompass external influences, company-specific factors, relationships among people involved in the buying process, and personal characteristics of the decision-makers.

What Are the Four Major Categories of Factors That Influence