There is strong research evidence that personality characteristics are major determinants of purchasing power.

Name: There is strong research evidence that personality characteristics are major determinants of purchasing power.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Research evidence suggests that personality characteristics can influence consumer behavior and purchasing decisions, but they are not major determinants of purchasing power, which is more directly influenced by economic factors such as income, wealth, and financial resources.

There Is Strong Research Evidence That Personality Characteristics Are Major