Product positioning refers to marketers' efforts to have their brands located in the most appropriate location in stores.

Name: Product positioning refers to marketers' efforts to have their brands located in the most appropriate location in stores.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Product positioning refers to marketers' efforts to position their brands in the minds of their target consumers, relative to the competition. While the location in stores can be a part of product positioning, it is not the only or most important aspect.

Product Positioning Refers to Marketers' Efforts to Have Their Brands