If Bloomingdale's wants to learn about consumers' attitudes toward on-line purchases and conducts a study to acquire this information,this study would collect ____ data.

Question

Quizplus · Accepted Answer

The study conducted by Bloomingdale's to collect information about consumers' attitudes towards online purchases would collect primary data. Primary data is data that is collected for a specific purpose through direct observation, surveys, or other data collection methods. The study would not be causal or experimental because it is not attempting to establish cause-and-effect relationships or manipulate variables. It would not be laboratory data because the study would likely be conducted in a natural setting, such as through online surveys or interviews. It would also not be secondary data because secondary data is data that has already been collected by someone else for a different purpose, such as market research reports or government statistics.

If Bloomingdale's Wants to Learn About Consumers' Attitudes Toward On-Line