Grounded theory attempts to:
A) ground their data in theory
B) identify concepts that seem to be reflected by the data
C) begins at the theoretical level
D) stress the importance of people, not concepts

Question

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Grounded theory is a research methodology that involves constructing theories through methodical gathering and analysis of data. It does not start with a theory and then try to prove it, but rather it identifies concepts and patterns that emerge directly from the data itself. This approach is inductive, starting from specific observations and moving towards broader generalizations and theories.

Grounded Theory Attempts To