The organizational factor that research indicates has the greatest impact on creating a market orientation is
A) a market-based reward system.
B) top management advocacy.
C) decentralized decision making.
D) interfunctional coordination.
E) informal communication processes.
Correct Answer:
Verified
Q1: The type of knowledge that is most
Q2: Coordinated action is
A)facilitated when one function,usually engineering,plays
Q4: In a market oriented firm,
A)there is no
Q5: Responding to customers' expressed needs is most
Q6: A boundaryless organization is most often associated
Q7: Proactive market-oriented firms tend to
A)focus on customers
Q8: Market driving firms may
A)seek to redefine the
Q9: The scanning focus priority for Fast Followers
Q10: Which of the following approaches is useful
Q11: Greater R&D-marketing integration in technical activities is
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