This process enables retailers and suppliers to manage all touch points of the customer experience:
A)Collaborative customer relationship management
B)Collaborative customer assortment management
C)Collaborative vendor relationship management
D)Collaborative retailer-vendor management

Question

Quizplus · Accepted Answer

Collaborative Customer Relationship Management (CCRM) is designed to enable retailers and suppliers to jointly manage all the touch points of the customer experience, ensuring a cohesive and integrated approach to customer service and support.

This Process Enables Retailers and Suppliers to Manage All Touch