At the dawn of commercial mobile phone technology AT&T hired storied consulting firm McKinsey & Company to forecast US cellphone use.

Question

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In the early 1980s, AT&T hired McKinsey & Company to forecast the future market for cellphones. McKinsey predicted that by the year 2000, there would be fewer than a million subscribers in the U.S., a forecast that proved to be significantly underestimated as the actual number was over 100 million.

At the Dawn of Commercial Mobile Phone Technology AT&T Hired