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Zara Holds a Competitive Advantage Over Its Rivals in Spite

Question 10

Multiple Choice

Zara holds a competitive advantage over its rivals in spite of:


A) refusing to implement technology in its operational model.
B) conducting business only through online storefronts.
C) its globally distributed contract manufacturing model.
D) operating through fewer stores across the world than its closest rivals.
E) Keeping large portions of its production processes in-house.

Correct Answer:

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