Qualitative methods usually emphasize the ____ more than quantitative methods.

Question

Quizplus · Accepted Answer

Qualitative methods prioritize the relationship between the researcher and the participant. This is because the researcher is often collecting subjective data through methods such as interviews, observations, and focus groups, which requires a deeper level of engagement with the participant to gain their perspective and experiences. While validity and measurement are also important considerations in qualitative research, they are not emphasized as much as the relationship between researcher and participant. Additionally, generalizing findings to other groups is less of a concern in qualitative research as the focus is often on gaining a rich understanding of a particular group or phenomenon rather than making broader claims about a population.

Qualitative Methods Usually Emphasize the ____ More Than Quantitative Methods