Wale Inc., an electronics manufacturer, adopts a multidomestic strategy to enter the global market. It centers on tailoring products and operations to individual markets. However, the cost pressure becomes too intense. In order to manage high costs, it manages the variation by concentrating only on air conditioners in a specific country. Which of the following is being exemplified in this case?

Question

Quizplus · Accepted Answer

The case exemplifies focus adaptations, which involves concentrating on a specific product or market segment in a particular country or region to manage costs.

Wale Inc, an Electronics Manufacturer, Adopts a Multidomestic Strategy to Enter