Which of the following statements is true about a firm that adopts a global strategy?

Question

Quizplus · Accepted Answer

A global strategy emphasizes standardization and leveraging firm capabilities across multiple markets to achieve economies of scale. This involves developing a standardized product (or at least certain core elements of the product) that can be marketed in the same way across multiple countries. The focus is on achieving efficiencies and cost savings through standardization, rather than tailoring products to individual markets or using a different strategy in each country.

Which of the Following Statements Is True About a Firm