In the 1960s, Coca-Cola executives in Atlanta learned there was a bottler in the Colombian jungle that was bottling pirated Coke in dumped bottles. The company recognized this unauthorized bottler as a(n)___________ .
A) standard of malfeasance
B) problem
C) benchmark
D) keystone issue
E) absolute criteria

Question

Quizplus · Accepted Answer

A problem exists when there is a gap between a desired state (what managers want) and an existing state (the situation that the managers are facing).

In the 1960s, Coca-Cola Executives in Atlanta Learned There Was