The first step managers use to make sense of their changing environments is:
A) environmental scanning
B) perceptual re-engagement
C) modifying budgets
D) downsizing
E) benchmarking

Question

Quizplus · Accepted Answer

Environmental scanning is the process of systematically surveying and interpreting relevant data to identify external opportunities and threats. It is the first step in making sense of the changing environment and enables managers to be proactive in responding to changes. Perceptual re-engagement, modifying budgets, and downsizing are all potential responses to environmental changes, but they come after the initial stage of environmental scanning. Benchmarking is a process of comparing one's own practices and performance against those of other organizations, and while it may provide insight into external trends, it is not typically the first step in responding to changes in the environment.

The First Step Managers Use to Make Sense of Their