In Great Britain, Nestlé introduced a candy bar called Yorkie with the slogan "It's not for girls!" The resulting furor over this sexist campaign required its British managers to spend a great deal of time in the role of:
A) resource allocators
B) entrepreneurs
C) disturbance handlers
D) liaisons
E) disseminators

Question

Quizplus · Accepted Answer

The disturbance handler role is played when managers must respond to severe problems that demand immediate attention.

In Great Britain, Nestlé Introduced a Candy Bar Called Yorkie