Central route is to peripheral route as __________.

Name: Central route is to peripheral route as __________.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The central route involves paying careful attention to the content of a message and critically evaluating it, while the peripheral route involves being more superficial in processing information and relying on peripheral cues such as the source of the message or the emotional appeal. Therefore, "careful is to superficial" accurately captures the relationship between these two routes.

Central Route Is to Peripheral Route as __________