Each of the following is true of direct marketing except .
A) it uses one or more media and can work at any location
B) its activity is analyzed on a database
C) it is intended primarily for offline sales
D) it can be used to generate a sale, lead, or charitable donation
Correct Answer:
Verified
Q3: _ is nonpersonal communication of information through
Q5: Which is most true of e-mail as
Q6: When marketers use digital content as inbound
Q7: _ is the marketing department's portion of
Q8: A major difficult now facing marketers is
Q12: When companies create online spaces for consumers,
Q13: The think, feel, do "hierarchy of effects"
Q15: Online sales promotions can _.
A) build brands
B)
Q17: Which of the following is true of
Q20: Which of the following are goals of
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