The _______ is simply the fundamental,functional performance a generic product provides that solves a customer's basic problem.
A) core product
B) minimally augmented product
C) augmented product
D) potential product
Correct Answer:
Verified
Q2: With _,supplier managers simply set their price
Q3: In _,price should be set in relation
Q4: The core product must be a concrete,palpable
Q5: 'Because of their greater dependence on the
Q6: 'Services cannot be saved or stored for
Q8: Specification,problem-solving,and trouble-shooting are technical services of a(n)_.
A)brand
B)minimally
Q9: Firms construct _ for each market segment-the
Q10: The _ goes beyond the augmented product
Q11: The difference between value of the product
Q12: The _ adds to the core product
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