What event finally galvanized NATO action against the Bosnian Serbs?

Question

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The slaughter of thousands of citizens in Srebrenica, a UN-declared safe zone, in July 1995 finally galvanized NATO action against the Bosnian Serbs. The international community had largely failed to take effective action against the atrocities committed during the Bosnian War until this point. This atrocity led to NATO launching airstrikes against Bosnian Serb military targets and ultimately pressured the Serbs to negotiate a peace settlement.

What Event Finally Galvanized NATO Action Against the Bosnian Serbs