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Why Is It Hard to Know Whether Exposure to Messages

Question 83

Multiple Choice

Why is it hard to know whether exposure to messages about drinking and smoking actually change adolescents' behaviors?


A) Adolescents are not exposed to the mass media as blank slates.
B) When adolescents are exposed to the mass media, they bring preexisting values, beliefs, and expectations to the experience of watching or listening to mass media.
C) Preexisting values, beliefs, and expectations influence what adolescents perceive, what they pay attention to, and what they remember.
D) All of these statements are true.

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