The name of the game, whatever the firm's classification, is ____________.
A) customer satisfaction
B) profits
C) customer relations
D) return on sales
E) return on investment

Question

Quizplus · Accepted Answer

Customer satisfaction should be the primary focus of any business, regardless of classification. It is the key to building long-term relationships with customers, increasing retention rates, and driving profits.

The Name of the Game, Whatever the Firm's Classification, Is