A master frame is
A)the frame that is at the center of a movement.
B)an overarching orientation that is easily adapted to help in framing many different issues.
C)the most dominant claim in any given era.
D)a claim that is so powerfully persuasive that countermovements almost always fail.

Question

Quizplus · Accepted Answer

A master frame is an overarching orientation that is adaptable to a variety of issues. It is a powerful and versatile framework that can be used to interpret and understand a range of different social, political, and economic phenomena. This flexibility and adaptability make master frames particularly effective at shaping public opinion and influencing policy decisions. While a master frame may be influential and widely adopted, it is not necessarily the most dominant claim or powerfully persuasive, as countermovements can and do arise to challenge and change dominant frames.

A Master Frame Is