A marketing plan should be developed for a:
A) five-year period.
B) year.
C) quarter.
D) month
E) Any of the above--depending on the situation.

Question

Quizplus · Accepted Answer

The time period for a marketing plan should depend on the specific goals, objectives, and needs of the organization. A five-year plan may be appropriate for a long-term strategic plan, while a plan for a new product launch may only require a quarter or year-long plan. Therefore, any of the options (A, B, C, D) could be the best choice depending on the situation.

A Marketing Plan Should Be Developed for A