Which of the following aspects of production capacity should be considered in marketing planning?
A) A firm can produce only limited quantities of its current product without a major investment in new facilities.
B) Other firms are available to handle production on a contract or supplier basis.
C) A firm's production capacity allows it to produce some products quickly but not others.
D) A firm has more production capacity than it can use.
E) All of the above.

Question

Quizplus · Accepted Answer

All aspects of production capacity listed (A, B, C, D) are relevant to marketing planning as they affect the ability to meet demand, manage costs, and respond to market opportunities.

Which of the Following Aspects of Production Capacity Should Be