Tyler Young sells a diverse line of conveyor systems to small manufacturers. He has found that he is most successful when he uses the sales call to help the customer solve some problem using one of his products. Tyler probably relies on

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Tyler's approach focuses on understanding the customer's needs and finding a solution to their problem, which is the key characteristic of consultative selling. The other approaches (missionary, prepared presentation, selling formula) are more focused on delivering a sales pitch rather than actively solving the customer's problem.

Tyler Young Sells a Diverse Line of Conveyor Systems to Small