Regarding product classes,
A) Business product classes are based on how buyers think about products and how the products will be used.
B) Consumer product classes are based on how consumers think about and shop for products.
C) The same product may be a consumer product and a business product.
D) Products are classified by what type of customer will use them.
E) All of the above are true.
Correct Answer:
Verified
Q224: The text's consumer product classes are based
Q225: Product class is based on the type
Q229: Which of the following is NOT one
Q235: Which of the following is LEAST likely
Q239: Convenience products are products
A) a consumer needs
Q260: If a consumer product is used regularly
Q345: The text's consumer product classes are based
Q355: Consumer product classes are based on
A) the
Q356: According to the text, consumer product classes:
A)
Q357: The text's consumer product classes are based
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