Specialty products are consumer products which:

Question

Quizplus · Accepted Answer

Specialty products are those products for which consumers are willing to search because they have unique characteristics or brand identification and they really want to buy them. These products are not necessarily expensive, but they are purchased only rarely. Therefore, option D is the correct answer. Option A is incorrect because specialty products usually have inelastic demand. Option B is incorrect because even though specialty products may be expensive, not all expensive products are considered specialty products. Option E is incorrect because option C is not always true for specialty products.

Specialty Products Are Consumer Products Which