One of the important jobs of marketing researchers is to provide marketing managers with information that is changing.
Correct Answer:
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Q1: It is the job of the MIS
Q8: Marketing research focuses on changing information needs
Q10: An intranet works like the Internet but
Q13: A DSS typically helps change raw data
Q15: An intranet is useful for numeric data
Q16: A search engine is a computer program
Q16: It isn't necessary for marketing managers to
Q17: Access to information on an intranet is
Q22: A marketing researcher using the scientific method
Q39: Defining the problem is always the easiest
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