A company trying to market its products in a country that has a low literacy rate would be well advised to:

Question

Quizplus · Accepted Answer

Since the country has a low literacy rate, using symbols, colors and other nonverbal means of communication would be the most effective way to convey the company's message to the target audience. Larger font sizes may not necessarily help those who are unable to read, and paper-and-pencil surveys would also be ineffective if the population is largely illiterate. Therefore, using nonverbal means of communication would be the most appropriate strategy.

A Company Trying to Market Its Products in a Country