"Product" is concerned with:
A) branding.
B) packaging and warranty.
C) physical goods.
D) services.
E) all of the above might be involved.
Correct Answer:
Verified
Q154: "Place" is concerned with:
A) getting the product
Q155: Suzuki's 3 year/36,000 mile new car warranty
Q160: Which of the following is NOT considered
Q161: Personal selling lets the salesperson adapt the
Q163: "Promotion" includes:
A) advertising.
B) personal selling.
C) sales promotion.
D)
Q164: An office supplies producer sells a variety
Q170: Hewlett-Packard sells personal computers through specialty computer
Q174: The _ area of the marketing mix
Q180: Scott Paper uses many intermediaries to reach
Q192: Sales promotion:
A) lets the salesperson adapt the
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