Regarding our MACRO-marketing system, the text suggests that:
A) consumers' freedom of choice should be reduced-for the good of society.
B) some changes may be necessary-but consumer-citizens should vote on these changes.
C) marketing managers should limit consumers' freedom of choice.
D) marketing managers should produce only what they feel is good for consumers.
E) None of these alternatives is correct.

Question

Quizplus · Accepted Answer

The text suggests that changes may be necessary in our MACRO-marketing system, but consumer-citizens should have a say through voting. This implies that consumers' freedom of choice should not be completely restricted, but rather balanced with societal needs and concerns. The other options, A, C, D, all suggest limiting consumers' freedom of choice either for societal benefit or at the discretion of marketing managers, which contradicts the idea of a balanced and democratic approach to MACRO-marketing.

Regarding Our MACRO-Marketing System, the Text Suggests That