Production capacity is more easily matched to the distribution of a new product if that distribution is staged.
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Q57: When Frito-Lay introduced Tostitos Gold, demand quickly
Q58: Concerns about production capacity apply to physical
Q59: Excess capacity can be a safety net
Q60: Indirect distribution usually requires less investment capital
Q61: Mass customization applies the principles of mass
Q63: The mass-customization approach is not useful if
Q64: Task transfer is using telecommunications to move
Q65: Mass customization means using the principles of
Q66: When a firm is a virtual corporation,
Q67: A virtual corporation may not make anything
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