As marketing managers do more promotion and selling over the Internet, it is critical that information technology systems be robust from a security standpoint.

Question

Quizplus · Accepted Answer

With increased digital marketing and sales, there is a greater risk of cyber attacks, data breaches and loss of confidential information. Therefore, having strong IT systems and security measures in place is crucial for safeguarding sensitive data and protecting the reputation of the company.

As Marketing Managers Do More Promotion and Selling Over the Internet